Hollow Ranch and Preserve in Washburn, MO, are now Certified Grassfed by AGW, demonstrating transparency and sustainability
WASHBURN, MO – Bear Hollow Ranch and Preserve is the first ranching business in Missouri to become Certified Grassfed by A Greener World (AGW) for bison. This is the only certification and logo in the U.S. and Canada that guarantees food products come from animals fed a 100 percent grass and forage diet, raised outdoors on pasture or range for their entire lives, and managed according to the Certified Animal Welfare Approved by AGW leading welfare and environmental standards on an independent farm. While other grassfed labels exist, none has fully met consumer expectations when it comes to a grassfed and forage diet, environmental management, and farm animal welfare–until now.
Ten years ago, Rowdy Mott learned about the benefits of eating lean bison meat and began sourcing from a local farmer–a relationship that eventually developed into a mentorship after Mott became increasingly interested in raising bison himself. After convincing his father and a few friends to help start the business, Mott has increased the operation to just under 3,000 acres, managing a growing herd of around 200 bison across several properties. Rowdy chose to become Certified Animal Welfare Approved by AGW and Certified Grassfed by AGW for his bison because the certification matched the values he has for his operation.
Rowdy Mott of Bear Hollow Ranch and Preserve says,
“Our Certified Animal Welfare Approved by AGW and Certified Grassfed by AGW logos speak to what we’re trying to do here–be good stewards to the land and animals, health-conscious and a resource to the community. It also helps our brand identity and credibility. AGW has done a lot of the legwork in helping us to tell our story.”
While demand for grassfed meat is sky-rocketing, not all grassfed labels are meeting consumer expectations–and some continue to permit highly questionable practices. Some meat currently marketed as grassfed could come from animals confined on dirt feedlots for long periods outside the growing season, or where growth hormones and subtherapeutic antibiotics are used–just as long as they were fed cut grass or forage.
AGW’s respected Certified Grassfed label is the only grassfed animal welfare label in North America. Unique among food labels, it guarantees:
- Ruminant animals raised outdoors on pasture for their entire lives, with a 100 percent grass and forage diet
- Animals raised according to the highest animal welfare and environmental standards in the U.S. and Canada
- High-welfare handling, transport and slaughter of animals–including an annual review of slaughter facilities
Certified Grassfed by AGW is an optional, additional accreditation for farmers meeting Certified Animal Welfare Approved by AGW standards of production. Certified Animal Welfare Approved by AGW has been lauded by Consumer Reports as the only “highly meaningful” label for farm animal welfare, outdoor access and sustainability.
AGW Director of Communications and Outreach Emily Moose says,
“No other grassfed label can match the breadth, integrity, and transparency offered by AGW’s practical and achievable Certified Grassfed standards and certification procedures. We’re proud to support farmers and ranchers like Bear Hollow Ranch and Preserve and to help them promote their high-quality grassfed meat and sustainable farming practices to the public.”
Bear Hollow Ranch and Preserve also has a wedding venue called Rockford Grange. Certified Animal Welfare Approved by AGW, Certified Grassfed by AGW bison meat is available at butcher shops and restaurants in Bentonville, Rogers and Eureka Springs, AR. For more information, contact Rowdy Mott at [email protected]
SOURCE: news provided by A Greener World submitted via email